⌣ user experience

  1. personalization
  2. ⌣ accessibility
  3. ⌣ usability

  4. ⬡ user research

  5. > When you live in a world that isn’t built for you, it’s probably easier to envisage how it can be improved.

  6. ~ build in a way that people "fall into" doing the right thing

  7. ~ your job is to produce products that are valuable to your audience

  8. ~ ux is not an euphemism for marketing

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